Kelly Mariotti, JD, CPA, CAE


Executive Director


Kelly Mariotti is the Executive Director of the Juvenile Products Manufacturers Association (JPMA), the voice of quality and safety for the North American prenatal to preschool marketplace. In her role with JPMA, she is directly accountable for all activities of the trade association and implementing the strategic direction provided by the board of directors.  Her responsibilities include direct oversight of JPMA’s programmatic, regulatory, legislative and public affairs activities, the JPMA Certification Program and consumer education and engagement.

Before joining JPMA in 2013, she was the CEO and brand ambassador of Green Frog Art, a juvenile products brand she launched in 1997. Throughout her years on the manufacturing side of the industry she was an active volunteer leader and board member of several associations including JPMA.  After selling her company, she served as CEO of First Candle, a national safe sleep nonprofit organization.  Kelly is a lawyer, certified public accountant, certified association executive and has graduate certificates in both nonprofit management and advanced product safety management.